BA (Hons) Business Management (3+0)

KP/JPS(A9960)4/15

The Business Management degree will equip students with expertise in the field of Corporate Management, Marketing or Accounting and Finance. The wide range or programme options will also encourage the development of particular interest in preparation for specific professional requirements.  The syllabus will emphasize on a real understanding of contemporary issues such as globalization, sustainability, social and demographic change; a sound appreciation of management practice including human resources, marketing, accounting and finance and information management which will prepare students for the real world of business.

Career opportunities

The degree provides an excellent foundation for a career in financial services, marketing, consultancy or general business management.

• Duration: 3 years at KBU International College
• Entry requirements: Foundation in Business Administration/ STPM/GCE A-Levels/ UEC with good credits or equivalent qualifications
• Intakes: Year 1 (January, May & August); Year 2 & Year 3 (January & September)
  

  Programme Structure

  Year 1

  Semester 1 and 2:

  • Economics for Business Management
  • Introduction to Accounting & Finance
  • International Business in Focus
  • Personal Development and Careers
  • Introduction to People Organisation & Management
  • Marketing Essentials
  • Analysis of Business

  Year 2

  Semester 1 and 2:

  • International Business
  • Enterprise and Entrepreneurial Management
  • Financial Tools for Planning & Decision Making
  • Business Economics
  • Performance and Reward Management
  • Systems and Operations Management
  • Effective Team and Performance Management

  Year 3

  Semester 1 and 2:

  • Cross Cultural Issues in International Business
  • Strategic Management Analysis
  • Marketing Consultancy
  • Undergraduate Major Project 1
  • Sustainable Management Futures
  • Strategic Management in Action
  • Undergraduate Major Project 2
  • Organisational Transformation in Practice

  MQA Compulsory subjects

  • Bahasa Kebangsaan A/B
  • Pengajian Islam/ Pendidikan Moral
  • Pengajian Malaysia

  *All local students are required to take 3 MQA Compulsory Subjects that include Bahasa Kebangsaan A, Malaysian Studies, and Islamic Studies (for Muslims) or Moral education (for non-Muslims). Malaysian students are required by MQA to pass all these 3 subjects to qualify for their awards. MQA Compulsory Subjects are optional for all International Students